Global Head of Audience & Programmatic

Mathilde heads up TripAdvisor’s Audience and Programmatic strategy and operations globally. She joined TripAdvisor in 2013 and has since worked on all data-related projects including more recently the launch of TripAdvisor homegrown Data Management Platform. Prior to TripAdvisor, Mathilde has held multiple roles in digital advertising internationally. She started her career at performance marketing company, TradeDoubler and then launched digital advertising business for European TV news channel, Euronews. Mathilde graduated in Paris with a degree in International Relations from the School of Oriental Studies. She is passionate about Data Privacy and about how Companies can build a trusted relation with their users.


Judging panel

Julia Smith

The Digital Voice

Neil McKinnon

Marketing Director
Infectious Media

Stephen Jenkins

Founder & MD
Too Many Dreams Limited

Ellie Edwards-Scott

Co-Founder & Digital Consultant
The Advisory Collective

Carolina Vicente

Vice President & Senior Director Paid Marketing, Global
Hello Fresh

Anoo Mehmi

Digital Marketing Lead EMEA
Quest Nutrition

Justin Pearse

Blue Stripe Media

Andrew Hayward-Wright

Head of Programmatic Solutions
Guardian News & Media

Ahmed Omer

Head of Marketing
GroupM Digital UK

ashleigh smith

Head of Paid Social, Worldwide
MediaCom WorldWide

Simon Haynes

Digital Consultant / Advisor

Jenny Jenny

Founder & Managing Director
Appetite Creative Soul-utions

Richard Kanolik

Head of Programmatic
Vodafone UK

Jane McNeill

Chief Operating Officer

Dean Robinson

Programmatic In House Lead
William Hill

Leila Hassan

Head of Data and Analytics

Neil Robins

Head of Data Strategy and Precision Marketing
Johnson & Johnson

Thiago Correa

Head of Performance Media

James Mooney

Head of Agency Partnerships, UK & International

Lara Izlan

Director, Advertising Data & Analytics
ITV plc

Mathilde Verron

Global Head of Audience & Programmatic