Head of Marketing
GroupM Digital UK

Ahmed is Head of Marketing for GroupM Digital UK, where he is responsible for marketing activation across GroupM Digital and its brands, Xaxis, The Outcome Media Company and INCA (Influence, Content & Amplification), the influencer solution. He is a passionate leader with proven experience driving brand awareness while delivering a measurable impact on business performance. 

Prior to joining GroupM Digital, Ahmed built up his programmatic skill-base across a number of high profile agencies, including Infectious Media. He is a valued member of the UK digital advertising industry and has previously lent his expertise to the judging jury at the The AOP Awards.  

Ahmed is also a champion of diversity within business. He is an active member of GroupM’s ‘All Means All’ Committee, where he is committed to driving a culture of diversity and inclusion

Judging panel

Anoo Mehmi

Digital Marketing Lead EMEA
Quest Nutrition

Justin Pearse

Blue Stripe Media

Martin Kelly

Co-Founder & Chief Executive Officer
Infectious Media

Andrew Hayward

Head of Programmatic Solutions
Guardian News & Media

Ahmed Omer

Head of Marketing
GroupM Digital UK

Ashleigh Smith

Head of Paid Social, Worldwide
MediaCom WorldWide

Simon Haynes

Digital Consultant / Advisor

Jane McNeill

Chief Operating Officer

Leila Seith Hassan

Head of Data and Analytics

Thiago Correa

Head of Performance Media

Lara Izlan

Director, Advertising Data
ITV plc

Julia Smith

The Digital Voice

Stephen Jenkins

Founder & MD
Too Many Dreams Limited

Ellie Edwards-Scott

Co-Founder & Digital Consultant
The Advisory Collective

Carolina Vicente

Vice President & Senior Director Paid Marketing, Global
Hello Fresh