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  1. 2020

Engine Media

The British and Irish Lions Sponsorship

Category:Best Paid Social Campaign

Client:Standard Life Investments

The campaign challenged the current agency norms of working in silos and brought together Strategy, Creative and Media teams into one unique unit. Over 1,000 pieces of content were created throughout the year. The campaign was delivered in real-time, across multiple platforms,  and exploited the ever-changing news agenda, rather than a fixed and formulaic solution.