Category:Best High Impact Campaign
Client:McArthurGlen Designer Outlets
Summer 2017. McArthurGlen ran a series of events to delight the whole family.
“Summer Social” was the perfect name, with events from music buskers, to yoga, to kid’s workshops - all taking place within festival style, chill out areas.
The7stars were tasked with bringing fun, sun and shopping via digital media to fashionistas and families, to build association with McArthurGlen.