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  1. 2020

the7stars

Eurosport – The Exclusive Home of Live US Open Tennis 2016

Category:Best Use Of Creativity

Client:Eurosport (Discovery Channel)

Eurosport faced an awareness challenge, struggling TV viewing figures and low subscriptions to their online player.  Through clever use of data the7stars designed dynamic display ads that captured the excitement of live sport.  Using Eurosport's exclusive rights to the US Open Tennis to grab tennis lovers' attention using live scores they drove new viewers to matches in real-time, smashing their subs targets!