Back to full results
  1. 2020


Affectv and iProspect UK for Avios (Best use of creativity)

Category:Best Use Of Creativity


Avios partnered with iProspect and Affectv and utilised a predictive retail ad format in a smart way to increase awareness for the loyalty scheme at the relevant time. Affectv were uniquely positioned to find highly relevant people in market for products on the Avios eStore; then serve a personalised ad reminding them at the time they were shopping that they could collect Avios.