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  1. 2020


Inneractive's INNEX with Truly Unified Auction

Category:Best Overall Technology For Programmatic Trading


Publishers integrated with INNEX are able to truly maximize their revenue by receiving the highest bid, across all demand types (RTB and non-RTB) all for the same latency as RTB and without any type of waterfall – everything competes at the same time. Our Unified Auction technology gives publishers the benefits of header-bidding for their in-app inventory, while mitigating the ‘price.’