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  1. 2020

Mavens of London

Mavens of London for Unilever: Delivering Smart Cleaning Tips to Millions Worldwide with Cleanipedia

Category:Best Non-Paid Search Campaign


Cleanipedia, a Unilever initiative, provides expert solutions for people with real and immediate cleaning needs. After five site launches in 2014, a further nine new markets were planned for 2015. With strategy, content, and implementation from Mavens of London, Cleanipedia is enjoying global success, achieving 10 million sessions across 18 sites and helping consumers on five continents and in 13 languages.