Client Partner
The Programmatic Advisory

Lloyd is a Client Partner at The Programmatic Advisory where he is responsible for setting and implementing programmatic strategy for his clients. He joined TPA from a Consultancy role at Dentsu Aegis and also has experience in ad operations. Lloyd has helped a large number of brands go through a digital transformation, set their data strategy and has also worked closely with a wide spectrum of data businesses in advertising.

"Judging the Digital Advertising Awards is an amazing opportunity to discover the best that our industry has to offer. Programmatic by nature becomes more innovative with every passing year so I'm very much looking forward to seeing the latest developments from the entrants and how they have been applied to drive great results."

Judging panel

David Goddard

Global Head of Programmatic Trading
BBC

Nigel Gilbert

VP of strategic development
AppNexus

Paul Gubbins

Programmatic Lead
Unruly

Fern Potter

Managing Partner
Neo@Ogilvy

Julia Smith

Independant Digital Consultant
Freelance

Niki Stoker

Consultant & Founder
Rabbit & Hare

Lloyd Greenfield

Client Partner
The Programmatic Advisory

Jessica Barrett

Global Head of Programmatic
Financial Times