David Goddard, Global Head of programmatic trading, advertising Sales, BBC Worldwide
David is the Global Head of programmatic trading BBC Worldwide, and is responsible for programmatic trading across the BBC’s Digital portfolio outside of the UK. David Joined the BBC in 2014.
Prior to the BBC David was responsible for Programmatic Trading at Gumtree, Ebay inc. David was at the start of premium programmatic trading in the UK setting up his 1st private market places at Gumtree back in 2011.
David is also a Member for IAB Europe's Programmatic Trading Committee. IAB Europe's Programmatic Trading Committee aim to help Publishers, Agencies and Advertisers increase their understanding of the programmatic ecosystem and the impact it is having on digital advertising. The Committee will deliver a comprehensive pan-European programme of educational activities.