I am the Global Programmatic Associate Director for Shell at MediaCom. Prior to this, I was the Programmatic lead for GSK. In previous roles, I have worked across PPC, social and programmatic – building strategies and executions to streamline globally in order to meet client expectations and beyond. I am proficient in a wide range of digital sectors and products. I’m committed to improving transparency concerns in the industry and making programmatic easily accessible to marketers to better understand the value in the channel and the overarching digital landscape.